Bella Hadid and Orebella: A Lookbook

Nobody does multitasking like Bella Hadid. Whether it’s running from Cannes to an event for her perfume brand or effortlessly transitioning from equestrian competitions to modeling for her iconic new collaboration with Frankie’s Bikini’s (a must-buy, if you ask me). Bella Hadid is the embodiment of the 21st century woman, running a company, a modeling career, hobbies, and everything in between, all while having a dream wardrobe. Her outstanding outfits have been a highlight of her events for her emerging perfume brand, Orebella. While the amazing perfumes alone are reason enough to watch the brand, Hadid definitely keeps the interest levels up through her stunning new looks. From shocking silver to vintage print, her dresses for formal brand events never disappoint. However, one of her most masterful marketing techniques is her integration of the brand into her everyday style, as she markets while in her casual street style as well. While her everyday fashions are less formal, with her wearing more everyday jackets than dresses in her daily style, at 36.36% jackets to 25.45% dresses, she also brings Orebella with her to the masses. One such example of such a stunt is bringing her perfume with her as a purse while walking on the street, an eye-catching and interesting idea. Her style has stuck close to the classic look, with 92.73% of her outfits staying within that style. This is far from a surprise if you ask us, as Hadid has been known to have stunning archival looks, with everything from vintage Prada to pulling out archival Dior. Bella Hadid definitely knows how to get everyone watching, in the best way.

Photos: Shuttershock/Getty Images